Friday, 23 August 2013

Possible Song Choices

One of the first steps in planning my music video is choosing a song for the video to accompany. After my audience research and my own thoughts I am keen to choose the direction of the Reggae genre. I have spent a lot of time trawling through YouTube, listening to the radio and searching SoundCloud for a song. After not making much progress, and not really being inspired by what I found, I asked myself 'what is the point in finding a song I'd never heard of and had no meaning to me?' I then tried a different approach... searching though my iTunes library!
I found some possible songs that could work well for my music video, and taking into account the information collected from audience research I have created a shortlist:

  • Sean Kingston - Beautiful Girls

This song is an exciting fusion of Reggae and R&B coming together, such a classic song from a big Jamaican success, this song has been around since 2009 and it gets better every time I listen to it . It works well because my target audience said they were also interested in the R&B scene as well as Reggae. However, we were asked to avoid songs that already have a music video associated with it, and because of the age of the song it already has an official video, although because the video is outdated I was hoping to create a modern version of the song.  

  • Cali P - Don't Give Up

Cali P works with one of Europe's top Dancehall producers, this song really brings out his Caribbean heritage with his strong Reggae style. I like this song because it has real meaning, and would be good to produce a video that has a strong message to it along side this song. However, this song also has a music video, but I could take the video in a completely different direction by analysing the lyrics carefully.  


  • Cecile - Rise Up 

Very well known, current Dancehall artist in Jamaica. This song is quite recent so is yet to have an accompanying music video, which would leave options open for a new possible directions. It has a strong message to it, making it perfect for a Narrative music video! However, it is very much the strong Reggae style throughout making it very inflexible, also after my target audience research I feel they would prefer more than just the Reggae genre; a fusion of a few genres.


UK Garage and R&B sensation Ms Dynamite has returned to the music scene with this summary Reggae combined with R&B song. After seeing Ms D perform this live at a recent Major Lazer concert, I have fallen in love with this song. Because it is very new, it is yet to have a video made to accompany it. The genres work well together, matching well with my Target Audience's asks! I'm swaying towards this song choice because I think it could work really well and after looking at the lyrics I feel that a strong story line/message could be conveyed! 

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